UBL Partnered with P@SHA ICT Awards 2016

pasha awardsP@SHA is proud to announce that UBL, one of the largest banks in Pakistan, has joined in as a key sponsor for the P@SHA ICT Awards 2016. This is the first time a banking institution is sponsoring these awards, which is a testament to the increasing importance of innovative technology in every vertical of our economy.

Backed by its Innovation Center, UBL will give special cash awards to the ‘Tertiary Student’ and ‘Startup’ award categories as part of this sponsorship.


UBL will distribute special cash awards to winners of three categories and one team will get a chance to work with the UBL team to strengthen their solution.


A new category  “Innovation in Fintech”, sponsored by UBL, has also been added to the P@SHA ICT Awards 2016. The winner of this category will get a special cash award and a chance to work with the UBL team to strengthen their solution. This category is for innovative solutions that impact the overall experience of banking customers as well as help financial organizations improve internal processes to meet expectations and demands.

Applications are open for this new category now and companies working on a solution in the areas of payments, blockchain or mobile banking can download the application form at pashaictawards.com/special-award-category-innovation-in-fintech-sponsored-by-ubl

In its 13th year, the annual P@SHA ICT Awards aim to provide recognition to the software and service companies of Pakistan by providing them an opportunity to gain local, regional and international exposure through on-going promotional activities. The P@SHA ICT Awards honours companies at the cutting edge of technology innovation. The P@SHA ICT Awards recognize the achievements of home-grown Pakistani innovators hence acknowledging creativity, innovation and excellence in Pakistan’s Information and Communications Technologies sector.

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